The Dixon Petunia Festival is a festival held the first week in July, over July 4th.

Dixon Petunia Festival Mission Statement

The Mission of the Dixon Petunia Festival Corporation is to foster a spirit of teamwork among the business community, civic and religious organizations, community leaders, and private citizens to help promote pride, tourism, growth, and development for the Dixon area.


Each year, the residents of Dixon, Illinois, honor a group of public spirited men and their project which has earned the town national recognition and as the State of Illinois official "Petunia City." Thousands of pink petunias line more than two miles of Dixon highway approaches and main thoroughfares, giving the city a warm glow of color from early May until late fall.  


It all began in the late 1950s when a combination of Dutch Elm disease and major highway expansion caused the removal of all trees along the community's major roadways. The Dixon Men's Garden Club, which for several years has worked on small flower beds scattered throughout the city, decided to do something about the barren look of the highway approaches. In 1960 and 1961, the club planted 4,000 petunias along both sides of about one-half mile of the principal north-south route, South Galena Avenue. The next year, the club members put 6,000 more petunias on the three-quarters of a mile of North Galena Avenue.  


Today, the plantings have spread out to other approaches to the city and now extend along principal streets. Most of Dixon's 15,000 residents have taken part in one way or another.  


There is a now a group of dedicated individuals who plant petunias for the residents of Dixon to enjoy.  The Dixon in Bloom Committee was formed in April, 2011 when the first hanging baskets of petunias were placed on the Galena and Peoria Avenue bridges. The area has now increased to include Galena Avenue, Peoria Avenue, First Street and a portion of Second Street. In 2016, the group increased the number of baskets to 265. The cost of planting the baskets runs approximately $17,000 annually.


The monies for these baskets come from individual donations. The Dixon Area Garden Club and The Rock River Garden Club have been major financial contributors to the Dixon in Bloom program.  Donations are always appreciated and may be sent to : Dixon in Bloom, P.O. Box 127, Dixon, IL 61021. 



The Dixon Petunia Festival board of directors is a group of volunteers made up of various backgrounds and skill sets with the common goals of providing a variety of quality entertainment, sports, recreation, and fine arts while showcasing the Dixon community through the collaboration of great partnerships. 


President                                  Jennifer Bubrick

First Vice President            Nick Escobar

Second Vice President      Michael Duerst 

VP - Finance                            Deb Cleary

VP - Finance                            Carrie Widolff

VP - Marketing                      Jenna Dempsey*

VP - Operations                    Rob Bates

VP - Operations                    Andrew Brockwell*

Secretary                                  Stacie McCullough 

Immediate Past

President                                 Jeff White* 


*denotes past-president


Brandi Adams

Debbie Bay

Jamie Cooper 

Hannah Garland

Brittany Geiger

Josh Herrmann

Stacey Herrmann

Tabatha Justice                

Elliott Kemp

Heath Knipple

Jesica Knipple 

Traci Lohse

Nancy Lopez   

Abigail McCullough   

Jeni Ramsdell

Aaron Robertson    

Holly Woolard     

Bethany Wright

Nathan Wright

The Dixon Petunia Festival would not be possible without the hard work and dedication of the volunteer Board of Directors as well as the hundreds of individuals who donate their time during the course of the week’s festivities.  The Board of Directors would like to thank our families for helping with anything they are asked to, for giving of your time, and for supporting the Festival. We couldn’t do it without your love and support! Thank you to each and every volunteer for donating your time and enabling us to put on one of the best festivals in the area.  


Please listen and look for updates on River Country 101.7, WIXN AM 1460, and SKY 95.7.




 Dixon Chamber of Commerce: 815-284-3361

Petunia Festival: 815-288-PINK





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